New Book Release: The Inside Innovator: A Practical Guide to Intrapreneurship

By Louis K. Gump, Andersen Alumni

Are you a changemaker who wants to achieve, grow, and build more within your organization?

If you're like many people, when you think of innovation, you think of entrepreneurs. And gifted entrepreneurs have written countless books for go-getters starting their own businesses. But what if you're a visionary who wants to innovate effectively within the framework of your larger organization? Far too often, you’ve been left to reinvent the wheel, over and over again… until now.

The Inside Innovator

In this inspiring, yet practical primer, award-winning intrapreneur Louis K. Gump shines a light on the efforts that occur behind the walls of many organizations--from global business titans to local market leaders; from charitable nonprofits to government entities; from educational institutions to informal community groups and beyond; these are the places of the in-house innovators, the explorers, the intrapreneurs, who create value through innovation and growth, inside of a larger organization. Inside you’ll find:

The Top Characteristics of Successful Intrapreneurs

The Differences Between Intrapreneurship and Entrepreneurship

The 3 Core Principles at The Heart of Business Innovation

Why We Need Intrapreneurs to Train the Next Generation of Leaders

The Top Ways that Intrapreneurs Push Established Organizations to Adapt and Improve Value Creation

Intrapreneurship as an Essential Tool for Achieving More, Building Stronger Relationships, and Increasing Personal Fulfillment


With insights from interviews with industry leaders and Gump’s decades of experience, The Inside Innovator will help readers achieve more, build stronger relationships, and increase personal fulfillment through intrapreneurship.

Louis K. Gump has worked with some of the most recognized companies in the world, developing talented teams and achieving remarkable success for growth businesses. After graduating from business school, he worked with Andersen Consulting, based in Atlanta. He later presided over award-winning mobile businesses at The Weather Channel and CNN. More recently, he has served as CEO of two digital media firms and led Cox Media, the advertising division of Cox Communications. Gump has also held leadership roles in a wide range of industry and community organizations, including ten years on the board of the Mobile Marketing Association. He earned an MBA from the University of Virginia Darden School of Business and a BA from Duke University. You can connect with Louis through his website or LinkedIn, or by following him on X (Twitter): @louisgump